TCC: Recent submissions
Itens para a visualização no momento 21-24 of 24
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Análise de fatores determinantes na decisão de compra online: reflexões sobre o impacto da pandemia no comportamento do consumidor brasileiro
(Universidade Federal de São Carlos, UFSCar, , Câmpus Sorocaba, 12/01/2021)The virtual channels for sales have become increasingly relevant for customers and companies. In this regard, the global coronavirus pandemic (COVID-19) situation during the year 2020 has led to significant changes in ... -
Os efeitos das tecnologias digitais aplicadas ao food service: fatores determinantes na experiência do cliente
(Universidade Federal de São Carlos, UFSCar, , Câmpus Sorocaba, 12/01/2021)The implementation of digital technologies is a trend that has been growing in the food services sector outside the home in Brazil. In order to understand this scenario, this work aimed to identify and analyze the factors ... -
Planejamento estratégico: estudo de caso em uma pequena empresa de serviços elétricos industriais
(Universidade Federal de São Carlos, UFSCar, , Câmpus Sorocaba, 30/06/2020)Strategic planning is widely approached by educational and business support institutions, however, its implementation is generally observed in large corporations, intermediated by consultants specializing in the subject. ... -
Análise do processo de transformação digital de uma empresa de manufatura localizada no Brasil: estudo de caso único
(Universidade Federal de São Carlos, UFSCar, , Câmpus Sorocaba, 26/06/2020)The advancement of new digital technologies has driven organizations to adapt their strategies and businesses. In this scenario, the present study aimed to verify how a company located in Brazil has adapted its business ...