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Fatores que afetam o uso de medição de desempenho em indústrias de laticínios: um estudo multicasos
(Universidade Federal de São Carlos, 2013-01-21)
In contemporary marketing structure notices the growing quest for competitive advantage of organizations. In this context, we highlight the performance management that can assist in the search for competitiveness and dairy ...
Proposição de método de implantação do FMEA: o caso de uma indústria do setor automotivo
(Universidade Federal de São Carlos, 2014-08-29)
Due to the strong influence of globalization, researchers and entrepreneurs have recognized the need and the importance of developing new approaches in order to increase the competitiveness advantage in new products ...