Browsing TCC by Subject "Produtos de beleza"
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A influência das mídias sociais no comportamento de compra de produtos de beleza dos consumidores de Sorocaba-SP.
(Universidade Federal de São Carlos, UFSCar, , Câmpus Sorocaba, 17/03/2021)The use of social networks has intensified in recent years, allowing an evolution in the media focused on consumer goods. The presence of digital influencers also plays an important role in the dissemination of brands and ...