In this paper we present freight trip generation models and the difficulties of receiving cargo in the central region of the city of Sorocaba-SP. The survey was performed in 120 commercial establishments of various operating sectors, localized in the central region of the city. 5 linear regression model were developed, 2 of them for all commercial establishments and 3 models observing only the clothing establishments. The independent variables utilized were the number of employees, establishment area and, in the case of the clothing establishments, the daily number of customers, the dependent variable was the weekly number of freight trips. The results show that both the number of places available and their availability are insufficient to meet the current needs of the region. Therefore, easing the use of parking spaces (Zona Azul), could be a temporary policy to facilitate the receipt of cargo, while other.