Plano de Comunicação Ambiental como ferramenta para a conservação da fauna silvestre
Fecha
2023-10-31Autor
Campos, Flávia Taconi Venâncio
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Brazil holds an important portion of the planet's biodiversity, considered a mega diverse country that has approximately 20% of the world's fauna species. However,
despite high biodiversity, there are many threats that impact wild populations. The
most recent Official List of Brazilian Species Threatened with Extinction released by
the Ministry of the Environment shows that, of the 8,537 fauna species assessed,
1,249 are categorized as having some degree of threat. Pressures on species
resulting from human actions are leading to greater risks of extinction, causing
imbalances in ecosystems, often irreversibly. The practice of communication has not
remained oblivious to the global concern about the deterioration of the environment
that has been intensifying in recent decades. In this scenario, several tools can act in
an integrated manner to minimize negative impacts, with environmental
communication responsible for disseminating technical-scientific knowledge within
society to strengthen environmental awareness. Therefore, the purpose of this study
was to carry out an in-depth look at the topic of environmental communication,
exploring its concepts and definitions, in order to understand its interface in fauna
conservation.
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