Browsing Sociologia - PPGS by Subject "Social relations of gender"
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A figura da mulher na linguagem da propaganda: implicações sociais
(Universidade Federal de São Carlos, UFSCar, Programa de Pós-Graduação em Sociologia - PPGS, , 18/08/2010)This paper uses the discussions of female bodies' in advertising, based on the analysis of a representative Set of televised ads Brazilian open. Starting from a macro sociological perspective based on critical theory of ...