Browsing Sociologia - PPGS by Subject "YouTube"
Now showing items 1-3 of 3
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Luz, câmera e likes: o trabalho dos youtubers nas mídias digitais
(Universidade Federal de São Carlos, UFSCar, Programa de Pós-Graduação em Sociologia - PPGS, Câmpus São Carlos, 06/12/2021)This thesis aims to comprehend the work processes of content creators for digital platforms, known as YouTubers. The study of digital labor brings forth new possibilities for understanding occupational dynamics and ... -
Quando a pauta é representação, vale mais identidades ou empreendedorismo de si? uma análise de youtubers negro(a/e)s brasileiro(a/e)s
(Universidade Federal de São Carlos, UFSCar, Programa de Pós-Graduação em Sociologia - PPGS, Câmpus São Carlos, 07/10/2021)In the context of the Internet, after the 2010, subjects act as their own entrepreneurs on digital platforms. Terms such as representation and identity start to be appropriated and re-signified in the processes of consumption ... -
As dinâmicas da profissionalização no capitalismo informacional: identidade youtuber em disputa
(Universidade Federal de São Carlos, UFSCar, Programa de Pós-Graduação em Sociologia - PPGS, Câmpus São Carlos, 30/06/2021)YouTube was one of the biggest cultural industries on the internet in 2021. With the transformations of the web and its stabilization on platforms controlled by large companies, masses of viewers started to form, and this ...