Gênero e comunicação interna: o caso das gestoras em uma Instituição Federal de Ensino Superior

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Universidade Federal de São Carlos

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This research aimed to identify the difficulties perceived by women in management positions at the Federal University of São Carlos (UFSCar) in internal communication processes, as well as to analyze the relationship between gender and these difficulties in both formal and informal communicative processes. The research utilized both qualitative and quantitative approaches. The qualitative approach focused primarily on the opinions of women in leadership positions regarding their perceptions of communication processes in their work environments. The quantitative approach considered data related to the occupation of leadership positions at UFSCar and the profiles of the research participants. The collected data were subjected to Content Analysis techniques. It was noted that the opinions varied among the research participants, indicating that their experiences and perspectives are relative, which may be associated with their individual habitus and the habitus of the organizational units in which they work. Although there are differences in participants' opinions, gender was identified as a factor that sometimes influences communication processes, leading the female managers to adopt strategies to minimize these interferences. Therefore, the analysis of gender issues in UFSCar's management reveals a complex intersection between communication, symbolic power, symbolic violence, and male domination. The information collected by the research highlights how gender stereotypes and power dynamics can shape the experiences of women in leadership positions at the university.

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GÓIS, Mariana. Gênero e comunicação interna: o caso das gestoras em uma Instituição Federal de Ensino Superior. 2024. Dissertação (Mestrado em Gestão de Organizações e Sistemas Públicos) – Universidade Federal de São Carlos, São Carlos, 2024. Disponível em: https://repositorio.ufscar.br/handle/20.500.14289/20760.

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Except where otherwise noted, this item's license is described as Attribution-NonCommercial-NoDerivs 3.0 Brazil