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Now showing items 11-13 of 13
Formulação e circulação da imagem feminina no discurso midiático : efeitos de sentidos nas práticas discursivas publicitárias
(Universidade Federal de São Carlos, 2017-02-24)
The way new discursive materialities work in advertising media is our focus in this work, being our main objective to analyze how these materialities reflect in discursive practices that are constructed and reinforced in ...
Formação de gentílicos a partir de topônimos : proposta de geração automática
(Universidade Federal de São Carlos, 2017-02-17)
It is a common habit to use the adjective of the city name to indicate people’s origin, however the formulating rules of the adjective has been rarely discussed in the literature. The main objective of this work is to ...
Entre transgressões e consensos : a relação entre ética e estética no caso da telenovela “Lado a Lado” no âmbito do debate sobre ações afirmativas no ano de 2012
(Universidade Federal de São Carlos, 2017-03-13)
This paper aimed to understand the potential relationships between the telenovela "Side by Side" (Rede Globo, 2012) and the clashes and discussions about Affirmative Actions that occurred in the Brazilian media in the year ...