Experiências de fãs de K-pop em shows no Brasil

Abstract

This paper will present a synthesis of Korean pop culture, known as Hallyu and one of its key elements, K-pop. The musical style is gaining popularity among young people from all over the world and, especially, in Brazil. With the increase of fans passionate about the contagious music and vibrant colors of the well choreographed clips, the demand for live performances grows in Brazil. But when trying to produce K-pop shows in the country, the gap between South Korea and Brazil is perceived, be it a geographical, cultural and economic distance. However we see achievements of these shows in Brazil. And in these, they present some difficulties for the fans. In reports by the author and K-pop fans, there seems to be a gap between the fan experience outside the venue and inside. In this way, some fans organize themselves in the so-called fanbases, to mobilize themselves in favor of a greater good, bringing convenience, engagement and creating bonds of friendship between the community that lives so far from their beloved idols.