SEBRAE e empreendedorismo : origem e desenvolvimento
Melo, Natália Maximo e
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Entrepreneurship is a term that has been present in the vocabulary of the Economy and the Administration and also in the common sense; however, rarely has been part of researches in social sciences. This dissertation describes the mains social actors who had contributed for the institutionalization of the entrepreneurship in the world. Moreover, it investigates one of the main actors that diffuse and support the entrepreneurship in Brazil: SEBRAE (Brazilian Service of Support to Micro and Small Companies). Describing it, we can identify how was introduced this subject (and term) in the programs of SEBRAE. Finally, the main of these programs, the Empretec, is investigated. It is co-coordinated by ONU and consists of a behavioral training which aim is to transform the behavior of individuals. Entrepreneurship seems in it not as academic concept with descriptive value, but as a prescriptive set of norms and values that guide and modify the perception of individuals.