Mobilidade cicloviária em viagens a campi universitários - estudo de caso
Abstract
Nowadays, universitary campi are suffering from negative reflexes
brought by the high motor vehicles’s rate. This rate have been troubling users’ daily
commutings and could be lessened if active modes of transportation, walking and
cycling, were adopted. The aim of this research was the comprehension of behaviour
change capacity of an academic comunity to adopt the bicycle as a mode of
transportation for commuting to São Carlos’ Federal University, São Carlos, Brasil. In
this work, a survey was conducted, via internet and one-on-one interviewing, with 473
participants. The survey was adapted from Smith et al. (2004) and based on Prochaska
and DiClemente (1982, 1983) Transtheoretical Model of Behaviour Change, MTMC.
The participants were professors, technical-administrative employees, graduate and
post-graduate students. The sample’s profile was of a graduate and post-graduate
student, aging 18 to 35 years-old, residing up to 5 km away from the campus and using
motor vehicles to commute. MTMC’s results showed the bicycle’s major motivator and
barrier to be the schedule freedom and the lack of cycling infrastructure, respectively.